This project was created for Vans CNY 2019, which marked the Year of the Pig in the Chinese zodiac. Centred around the concept of “laid-back, not lazy,” it used inflation and exaggeration as the core visual ideas.
VANS OTW
This was a Vans artist collaboration project, where animations were created based on the illustrator’s illustration.
VANS X BILIBILI
on the day of the collaborative shoe release, I participated as the planner and artist supervisor in a sand art workshop held in-store.